Ford Fiesta / Neon Candy
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Client: Ford Motors
Neon Candy is created by BigKid as part of the This Is Now (www.this-is-now.com) campaign marking the launch of the new Ford Fiesta.
Super-Cool Jenny is a fictitious digital magazine editor in online drama Neon Candy, and for 12 weeks BigKid will produce the real-life mag' featured in the video episodes.